ABOUT
LUXURIES UNLOCKED
Founded in 2020
Turn the key to dream destinations, designer brands and decadent experiences
Our Story
Founded in 2020, Luxuries Unlocked was created to bring the extraordinary within reach. We provide the opportunity for people across the UK to enjoy the world's finest holidays, remarkable city breaks, renowned hotels and restaurants, premium gifts, designer pieces and cutting-edge technology.
Luxury is often positioned as distant and reserved. We take a different view. We believe that exceptional moments should be accessible, surprising and genuinely life-enhancing.
Redefining Access to Luxury
Luxuries Unlocked introduces our audience to the brands, places and products that set the benchmark for quality and lifestyle aspiration. The value lies not only in what you can win, but in what you are exposed to along the way: inspiration, discovery and a sense of living well.
Every experience is selected with careful attention to taste, relevance and cultural impact. Every reward is intended to feel truly special.
A Culture of Excitement
Our platform is built to be engaging and rewarding. Users can rise through a real-time leaderboard, with their achievements recognised as they pursue the prizes that captivate them most. It brings a sense of excitement and community to the experience, reflecting the energy and passion behind great lifestyle choices.
Driven by Trust
From first visit to final prize delivery, Luxuries Unlocked is designed to feel seamless, secure and enjoyable. We are dedicated to high standards in presentation and service, ensuring the entire journey reflects the quality of the prizes themselves.
Luxury is Yours to Unlock
Whether it is discovering a new favourite city, dining at a place you have always admired, holding something you never expected to own or exploring the latest in luxury technology, Luxuries Unlocked exists to open the door.
Exceptional living should be explored and celebrated. We help make that possible.